@font-face {
  font-family: "Pretendard";
  src: url("assets/Pretendard-Regular.woff2") format("woff2");
  font-weight: 400;
  font-style: normal;
  font-display: swap;
}

@font-face {
  font-family: "Pretendard";
  src: url("assets/Pretendard-Bold.woff2") format("woff2");
  font-weight: 700;
  font-style: normal;
  font-display: swap;
}

@font-face {
  font-family: "Pretendard";
  src: url("assets/Pretendard-Black.woff2") format("woff2");
  font-weight: 900;
  font-style: normal;
  font-display: swap;
}

:root {
  --orange: #ff6b17;
  --orange-text: #c94a00;
  --orange-soft: #fff2e9;
  --orange-pale: #fff6ec;
  --cream: #fffbf6;
  --ink: #17110e;
  --ink-soft: #5e5048;
  --line: #2b1d17;
  --pink: #ffedf2;
  --lilac: #f8edff;
  --sky: #ecfdff;
  --blue: #e8ebff;
  --mint: #edfff4;
  --green: #12a84f;
  --white: #ffffff;
  --radius-sm: 16px;
  --radius-md: 28px;
  --radius-lg: 44px;
  --shadow: 8px 8px 0 var(--ink);
  --container: 1180px;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  scroll-padding-top: 100px;
  background: var(--cream);
}

body {
  margin: 0;
  min-width: 320px;
  overflow-x: clip;
  color: var(--ink);
  background: var(--cream);
  font-family: "Pretendard", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

img {
  display: block;
  max-width: 100%;
}

a {
  color: inherit;
}

button,
a {
  -webkit-tap-highlight-color: transparent;
}

:focus-visible {
  outline: 4px solid #1683ff;
  outline-offset: 4px;
}

.skip-link {
  position: fixed;
  top: 12px;
  left: 12px;
  z-index: 1000;
  padding: 10px 14px;
  color: var(--white);
  background: var(--ink);
  border-radius: 8px;
  transform: translateY(-160%);
  transition: transform 160ms ease;
}

.skip-link:focus {
  transform: translateY(0);
}

.container {
  width: min(calc(100% - 48px), var(--container));
  margin-inline: auto;
}

.site-header {
  position: absolute;
  inset: 0 0 auto;
  z-index: 20;
  padding-block: 22px;
}

.nav {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 28px;
}

.brand {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  text-decoration: none;
}

.brand-wordmark {
  width: 158px;
  height: auto;
  image-rendering: pixelated;
}

.nav-links {
  display: flex;
  align-items: center;
  gap: 30px;
  margin-left: auto;
}

.nav-links a {
  position: relative;
  color: var(--ink-soft);
  font-size: 14px;
  font-weight: 700;
  text-decoration: none;
}

.nav-links a::after {
  content: "";
  position: absolute;
  left: 0;
  right: 100%;
  bottom: -5px;
  height: 2px;
  background: var(--orange);
  transition: right 180ms ease;
}

.nav-links a:hover::after {
  right: 0;
}

.button-row {
  display: flex;
  flex-wrap: wrap;
  gap: 12px;
}

.button {
  display: inline-flex;
  min-height: 52px;
  align-items: center;
  justify-content: center;
  gap: 10px;
  padding: 14px 20px;
  border: 2px solid var(--ink);
  border-radius: 14px;
  font-size: 15px;
  font-weight: 800;
  line-height: 1.2;
  text-align: center;
  text-decoration: none;
  transition: transform 160ms ease, box-shadow 160ms ease, background 160ms ease;
}

.button:hover {
  transform: translate(-2px, -2px);
  box-shadow: 4px 4px 0 var(--ink);
}

.button-small {
  min-height: 44px;
  padding: 10px 16px;
  border-radius: 12px;
  font-size: 13px;
}

.button-primary {
  background: var(--orange);
}

.button-dark {
  color: var(--white);
  background: var(--ink);
}

.button-dark:hover {
  box-shadow: 4px 4px 0 var(--orange);
}

.button-ghost {
  background: rgba(255, 255, 255, 0.56);
}

.button-cream {
  color: var(--ink);
  background: var(--cream);
  border-color: var(--cream);
}

.button-cream:hover {
  box-shadow: 4px 4px 0 #ffc49f;
}

.button-outline-light {
  color: var(--white);
  background: transparent;
  border-color: rgba(255, 255, 255, 0.76);
}

.button-outline-light:hover {
  background: rgba(255, 255, 255, 0.08);
  box-shadow: 4px 4px 0 rgba(255, 255, 255, 0.72);
}

.button-full {
  width: 100%;
}

.hero {
  position: relative;
  overflow: hidden;
  padding: 142px 0 58px;
  background:
    radial-gradient(circle at 9% 22%, rgba(255, 255, 255, 0.94) 0 5%, transparent 16%),
    linear-gradient(135deg, #fff8f0 0%, #fff2e9 58%, #ffedf2 100%);
  border-bottom: 2px solid var(--ink);
}

.hero::before,
.hero::after {
  content: "";
  position: absolute;
  z-index: 0;
  width: 112px;
  height: 112px;
  opacity: 0.16;
  background-image: linear-gradient(90deg, var(--orange) 50%, transparent 50%), linear-gradient(var(--orange) 50%, transparent 50%);
  background-size: 24px 24px;
}

.hero::before {
  top: 96px;
  right: 2%;
}

.hero::after {
  bottom: 20%;
  left: -40px;
  transform: rotate(45deg);
}

.hero-pixel-field {
  position: absolute;
  inset: 0;
  pointer-events: none;
  background-image: radial-gradient(rgba(23, 17, 14, 0.09) 1px, transparent 1px);
  background-size: 18px 18px;
  mask-image: linear-gradient(to bottom, transparent, black 18%, black 80%, transparent);
}

.hero-grid {
  position: relative;
  z-index: 1;
  display: grid;
  grid-template-columns: minmax(0, 1.08fr) minmax(360px, 0.92fr);
  align-items: center;
  gap: clamp(40px, 8vw, 110px);
}

.eyebrow {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  margin: 0 0 20px;
  color: var(--ink-soft);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: 0.16em;
  text-transform: uppercase;
}

.eyebrow-dot {
  width: 10px;
  height: 10px;
  background: var(--orange);
  border: 2px solid var(--ink);
  box-shadow: 2px 2px 0 var(--ink);
}

.hero h1,
.section-heading h2,
.process h2,
.reach h2,
.final-cta h2 {
  margin: 0;
  font-weight: 900;
  line-height: 0.94;
  letter-spacing: -0.055em;
}

.hero h1 {
  max-width: 760px;
  font-size: clamp(62px, 8vw, 108px);
}

.hero h1 span,
.section-heading h2 span {
  color: var(--orange-text);
}

.hero-lead {
  max-width: 650px;
  margin: 30px 0 0;
  color: var(--ink-soft);
  font-size: clamp(18px, 2vw, 21px);
  line-height: 1.6;
}

.hero-lead strong {
  color: var(--ink);
}

.audience-clarifier {
  display: grid;
  max-width: 650px;
  grid-template-columns: auto 1fr;
  align-items: center;
  gap: 10px 14px;
  margin-top: 18px;
  padding: 11px 14px;
  background: rgba(255, 255, 255, 0.68);
  border: 2px solid var(--ink);
  border-radius: 14px;
  box-shadow: 3px 3px 0 rgba(23, 17, 14, 0.1);
}

.audience-clarifier > span {
  padding: 5px 8px;
  color: var(--ink);
  background: var(--orange);
  border: 1px solid var(--ink);
  border-radius: 7px;
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.1em;
  line-height: 1.2;
  text-transform: uppercase;
  white-space: nowrap;
}

.audience-clarifier p {
  margin: 0;
  color: var(--ink-soft);
  font-size: 12px;
  font-weight: 700;
  line-height: 1.45;
}

.audience-clarifier strong {
  color: var(--ink);
}

.hero-actions {
  margin-top: 30px;
}

.hero-note {
  margin: 18px 0 0;
  color: var(--ink-soft);
  font-size: 13px;
  font-weight: 700;
}

.hero-visual {
  min-width: 0;
}

.hero-card {
  position: relative;
  min-height: 520px;
  overflow: hidden;
  background: linear-gradient(155deg, #ecfdff 0%, #fff3d5 92%);
  border: 3px solid var(--ink);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
  isolation: isolate;
}

.hero-card::before {
  content: "";
  position: absolute;
  inset: 52% -22% -42% 20%;
  z-index: -1;
  background: var(--orange);
  border: 3px solid var(--ink);
  border-radius: 50% 50% 0 0;
  transform: rotate(-7deg);
}

.hero-card img {
  position: absolute;
  right: 4%;
  bottom: -3%;
  width: min(82%, 420px);
  height: auto;
  image-rendering: pixelated;
  filter: drop-shadow(12px 14px 0 rgba(23, 17, 14, 0.12));
}

.speech-chip {
  position: absolute;
  top: 32px;
  left: 28px;
  z-index: 2;
  margin: 0;
  padding: 12px 16px;
  background: var(--white);
  border: 2px solid var(--ink);
  border-radius: 12px 12px 12px 2px;
  box-shadow: 4px 4px 0 var(--ink);
  font-size: 16px;
  font-weight: 900;
}

.hero-tags {
  position: absolute;
  left: 24px;
  bottom: 24px;
  z-index: 2;
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  gap: 8px;
}

.hero-tags span {
  padding: 7px 10px;
  background: var(--cream);
  border: 2px solid var(--ink);
  border-radius: 8px;
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.13em;
}

.pixel-spark {
  position: absolute;
  z-index: 2;
  width: 12px;
  height: 12px;
  background: var(--orange);
  box-shadow: 12px 0 0 var(--orange), 0 12px 0 var(--orange), 12px 12px 0 var(--orange);
}

.pixel-spark-one {
  top: 96px;
  right: 34px;
}

.pixel-spark-two {
  top: 164px;
  left: 54px;
  background: #48bfe3;
  box-shadow: 12px 0 0 #48bfe3, 0 12px 0 #48bfe3, 12px 12px 0 #48bfe3;
  transform: scale(0.65) rotate(45deg);
}

.stats-wrap {
  position: relative;
  z-index: 2;
  margin-top: 72px;
}

.stats-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  margin: 0;
  padding: 0;
  overflow: hidden;
  list-style: none;
  background: var(--white);
  border: 2px solid var(--ink);
  border-radius: 22px;
  box-shadow: 5px 5px 0 rgba(23, 17, 14, 0.12);
}

.stats-grid li {
  display: flex;
  min-width: 0;
  flex-direction: column;
  gap: 2px;
  padding: 24px 28px;
  border-right: 2px solid var(--ink);
}

.stats-grid li:last-child {
  border-right: 0;
}

.stats-grid strong {
  color: var(--orange-text);
  font-size: clamp(34px, 4vw, 50px);
  font-weight: 900;
  line-height: 1;
  letter-spacing: -0.05em;
}

.stats-grid span {
  color: var(--ink-soft);
  font-size: 13px;
  font-weight: 700;
}

.audience-path {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin: 16px 0 0;
  padding: 0;
  overflow: hidden;
  list-style: none;
  background: rgba(255, 255, 255, 0.68);
  border: 2px solid var(--ink);
  border-radius: 18px;
}

.audience-path li {
  display: flex;
  min-width: 0;
  flex-direction: column;
  gap: 3px;
  padding: 16px 20px;
  border-right: 2px solid var(--ink);
}

.audience-path li:last-child {
  border-right: 0;
}

.audience-path span {
  color: var(--orange-text);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.audience-path strong {
  font-size: 16px;
  font-weight: 900;
  line-height: 1.3;
}

.audience-path small {
  color: var(--ink-soft);
  font-size: 12px;
}

.audience-details {
  margin: 12px 0 0;
  color: var(--ink-soft);
  background: rgba(255, 255, 255, 0.52);
  border: 2px solid rgba(23, 17, 14, 0.16);
  border-radius: 14px;
  font-size: 12px;
}

.audience-details summary {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 11px 14px;
  color: var(--ink);
  cursor: pointer;
  font-weight: 900;
  list-style: none;
}

.audience-details summary::-webkit-details-marker {
  display: none;
}

.audience-details summary span {
  color: var(--orange-text);
  font-size: 18px;
  line-height: 1;
  transition: transform 160ms ease;
}

.audience-details[open] summary span {
  transform: rotate(45deg);
}

.audience-details p {
  max-width: 980px;
  margin: 0;
  padding: 0 14px 13px;
}

.section {
  padding-block: clamp(82px, 9vw, 132px);
}

.section-heading {
  display: grid;
  grid-template-columns: minmax(0, 1.4fr) minmax(260px, 0.6fr);
  align-items: end;
  gap: 64px;
  margin-bottom: 52px;
}

.section-heading h2,
.process h2,
.reach h2,
.final-cta h2 {
  font-size: clamp(46px, 6vw, 78px);
}

.section-heading > p {
  margin: 0 0 8px;
  color: var(--ink-soft);
  font-size: 18px;
}

.solution-grid {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 20px;
}

.solution-card {
  position: relative;
  min-height: 370px;
  overflow: hidden;
  padding: 32px;
  border: 2px solid var(--ink);
  border-radius: var(--radius-md);
  transition: transform 180ms ease, box-shadow 180ms ease;
}

.solution-card:hover {
  transform: translate(-3px, -3px);
  box-shadow: 7px 7px 0 var(--ink);
}

.card-peach { background: linear-gradient(145deg, #fff3fc, #ffe1d5); }
.card-blue { background: linear-gradient(145deg, #ffffff, #e9f7ff 52%, #e8ebff); }
.card-pink { background: linear-gradient(145deg, #ffedf2, #fff2e9); }
.card-mint { background: linear-gradient(145deg, #ecfdff, #fff3d5); }

.card-topline {
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--ink-soft);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.card-topline span:first-child {
  display: grid;
  width: 32px;
  height: 32px;
  place-items: center;
  color: var(--white);
  background: var(--ink);
  border-radius: 9px;
  letter-spacing: 0;
}

.solution-card h3 {
  max-width: 380px;
  margin: 42px 0 12px;
  font-size: clamp(27px, 3vw, 38px);
  font-weight: 900;
  line-height: 1.06;
  letter-spacing: -0.035em;
}

.solution-card p {
  max-width: 390px;
  margin: 0;
  color: var(--ink-soft);
  font-size: 15px;
}

.solution-card img {
  position: absolute;
  right: -6px;
  bottom: -38px;
  width: 148px;
  height: auto;
  image-rendering: pixelated;
}

.proof-strip {
  padding-block: 30px;
  color: var(--white);
  background: var(--ink);
  border-block: 2px solid var(--ink);
}

.proof-inner {
  display: grid;
  grid-template-columns: minmax(220px, 0.58fr) minmax(0, 1.42fr);
  align-items: center;
  gap: clamp(36px, 5vw, 72px);
}

.proof-title {
  max-width: 290px;
  margin: 0;
  color: rgba(255, 255, 255, 0.72);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: 0.13em;
  line-height: 1.5;
  text-transform: uppercase;
}

.proof-copy p {
  max-width: 310px;
  margin: 8px 0 0;
  color: rgba(255, 255, 255, 0.48);
  font-size: 11px;
  line-height: 1.5;
}

.proof-logos {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  width: 100%;
  margin: 0;
  padding: 0;
  overflow: hidden;
  background: rgba(255, 255, 255, 0.035);
  border: 1px solid rgba(255, 255, 255, 0.26);
  border-radius: 18px;
  box-shadow: inset 0 1px 0 rgba(255, 255, 255, 0.08);
  list-style: none;
}

.proof-logo {
  display: grid;
  min-width: 0;
  min-height: 72px;
  place-items: center;
  border-left: 1px solid rgba(255, 255, 255, 0.18);
}

.proof-logo:first-child {
  border-left: 0;
}

.proof-logo-link {
  display: grid;
  width: 100%;
  min-height: 72px;
  padding: 15px 22px;
  place-items: center;
  text-decoration: none;
  transition: background-color 160ms ease;
}

.proof-logo-link:focus-visible {
  background: rgba(255, 255, 255, 0.08);
}

.proof-logo-link:focus-visible {
  outline: 3px solid var(--orange);
  outline-offset: -4px;
  border-radius: 14px;
}

.proof-logo-link img {
  display: block;
  width: auto;
  height: auto;
  max-width: 100%;
  object-fit: contain;
}

@media (hover: hover) and (pointer: fine) {
  .proof-logo-link:hover {
    background: rgba(255, 255, 255, 0.08);
  }
}

.proof-logo-squid img { max-height: 38px; }
.proof-logo-yellow img { max-height: 24px; }
.proof-logo-babylon img { max-height: 27px; }
.proof-logo-origintrail img { max-height: 25px; }

.cases {
  background: linear-gradient(180deg, var(--cream), #fff7ef);
}

.luma-profile-card {
  display: grid;
  grid-template-columns: minmax(220px, 1fr) auto auto;
  align-items: center;
  gap: clamp(24px, 4vw, 52px);
  padding: 24px 26px;
  color: var(--white);
  background: var(--ink);
  border: 2px solid var(--ink);
  border-radius: 22px;
  box-shadow: 7px 7px 0 var(--orange);
}

.luma-profile-copy span {
  font-size: 16px;
  font-weight: 900;
  letter-spacing: 0.02em;
}

.luma-profile-copy p {
  margin: 3px 0 0;
  color: rgba(255, 255, 255, 0.64);
  font-size: 12px;
}

.luma-profile-stats {
  display: flex;
  gap: clamp(22px, 4vw, 46px);
  margin: 0;
}

.luma-profile-stats div {
  display: flex;
  min-width: 88px;
  flex-direction: column-reverse;
}

.luma-profile-stats dt {
  color: rgba(255, 255, 255, 0.68);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.13em;
  text-transform: uppercase;
}

.luma-profile-stats dd {
  margin: 0;
  color: var(--orange);
  font-size: clamp(30px, 4vw, 42px);
  font-weight: 900;
  line-height: 1;
  letter-spacing: -0.04em;
}

.luma-profile-card .button {
  white-space: nowrap;
}

.case-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  gap: 18px;
  margin-top: 26px;
}

.case-card {
  position: relative;
  display: flex;
  min-height: 410px;
  overflow: hidden;
  flex-direction: column;
  padding: 28px;
  border: 2px solid var(--ink);
  border-radius: var(--radius-md);
  transition: transform 180ms ease, box-shadow 180ms ease;
}

.case-card::after {
  content: "";
  position: absolute;
  top: 22px;
  right: 22px;
  width: 13px;
  height: 13px;
  background: var(--orange);
  box-shadow: 13px 0 0 var(--orange), 0 13px 0 var(--orange), 13px 13px 0 var(--orange);
  opacity: 0.8;
}

.case-card:hover {
  transform: translate(-3px, -3px);
  box-shadow: 7px 7px 0 var(--ink);
}

.case-yellow { background: linear-gradient(145deg, #fff9d8, #fff0a7); }
.case-orange { background: linear-gradient(145deg, #fff5ed, #ffd8c0); }
.case-sky { background: linear-gradient(145deg, #eefcff, #dcecff); }

.case-kicker {
  max-width: calc(100% - 62px);
  margin: 0;
  color: var(--ink-soft);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.11em;
  text-transform: uppercase;
}

.case-card h3 {
  margin: 28px 0 0;
  font-size: clamp(25px, 2.5vw, 34px);
  font-weight: 900;
  line-height: 1.05;
  letter-spacing: -0.035em;
}

.case-count {
  display: flex;
  flex-direction: column;
  margin: 32px 0 0;
}

.case-count strong {
  color: var(--orange-text);
  font-size: clamp(58px, 6vw, 78px);
  font-weight: 900;
  line-height: 0.88;
  letter-spacing: -0.065em;
}

.case-count span {
  margin-top: 10px;
  color: var(--ink-soft);
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.13em;
  text-transform: uppercase;
}

.case-copy {
  margin: 24px 0 28px;
  color: var(--ink-soft);
  font-size: 14px;
}

.case-link {
  width: fit-content;
  margin-top: auto;
  color: var(--ink);
  font-size: 13px;
  font-weight: 900;
  text-decoration-color: var(--orange);
  text-decoration-thickness: 3px;
  text-underline-offset: 5px;
}

.case-disclaimer {
  margin: 16px 2px 0;
  color: var(--ink-soft);
  font-size: 12px;
}

.process {
  color: var(--ink);
  background: var(--orange);
  border-bottom: 2px solid var(--ink);
}

.process-grid {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(0, 1.15fr);
  gap: clamp(60px, 10vw, 140px);
}

.eyebrow-light {
  color: rgba(255, 255, 255, 0.82);
}

.eyebrow-light .eyebrow-dot {
  background: var(--white);
}

.process .eyebrow-light {
  color: var(--ink);
}

.process .eyebrow-light .eyebrow-dot {
  background: var(--ink);
}

.process-intro > p:last-child {
  max-width: 500px;
  margin: 28px 0 0;
  color: var(--ink);
  font-size: 19px;
}

.process-steps {
  display: grid;
  gap: 12px;
  margin: 0;
  padding: 0;
  list-style: none;
}

.process-steps li {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 22px;
  padding: 24px;
  color: var(--ink);
  background: var(--cream);
  border: 2px solid var(--ink);
  border-radius: 20px;
  box-shadow: 5px 5px 0 var(--ink);
}

.step-number {
  display: grid;
  width: 48px;
  height: 48px;
  place-items: center;
  color: var(--white);
  background: var(--ink);
  border-radius: 13px;
  font-size: 13px;
  font-weight: 900;
}

.process-steps h3 {
  margin: 0 0 4px;
  font-size: 20px;
  font-weight: 900;
}

.process-steps p {
  margin: 0;
  color: var(--ink-soft);
  font-size: 15px;
}

.packages {
  background: linear-gradient(180deg, var(--cream), var(--orange-pale));
}

.pricing-clarifier {
  display: grid;
  grid-template-columns: minmax(210px, 0.35fr) minmax(0, 0.65fr);
  align-items: center;
  gap: 24px;
  margin: -12px 0 50px;
  padding: 20px 24px;
  background: var(--white);
  border: 2px solid var(--ink);
  border-left: 10px solid var(--orange);
  border-radius: 18px;
  box-shadow: 5px 5px 0 rgba(23, 17, 14, 0.1);
}

.pricing-clarifier > span {
  font-size: 14px;
  font-weight: 900;
  letter-spacing: 0.08em;
  line-height: 1.35;
  text-transform: uppercase;
}

.pricing-clarifier p {
  margin: 0;
  color: var(--ink-soft);
  font-size: 14px;
}

.package-grid {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  align-items: stretch;
  gap: 18px;
}

.package-card {
  position: relative;
  display: flex;
  min-width: 0;
  flex-direction: column;
  padding: 30px;
  background: rgba(255, 255, 255, 0.8);
  border: 2px solid var(--ink);
  border-radius: var(--radius-md);
}

.package-featured {
  color: var(--ink);
  background: var(--orange);
  box-shadow: var(--shadow);
  transform: translateY(-14px);
}

.popular-badge {
  position: absolute;
  top: -17px;
  right: 24px;
  padding: 7px 12px;
  color: var(--white);
  background: var(--ink);
  border: 2px solid var(--ink);
  border-radius: 999px;
  font-size: 10px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.package-label {
  font-size: 13px;
  font-weight: 900;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

.package-price {
  display: flex;
  flex-wrap: wrap;
  align-items: baseline;
  margin: 42px 0 0;
  font-size: clamp(52px, 5vw, 68px);
  font-weight: 900;
  line-height: 0.9;
  letter-spacing: -0.055em;
}

.price-prefix {
  width: 100%;
  margin-bottom: 12px;
  color: var(--ink-soft);
  font-size: 11px;
  font-weight: 900;
  letter-spacing: 0.14em;
  line-height: 1;
  text-transform: uppercase;
}

.package-featured .price-prefix {
  color: rgba(23, 17, 14, 0.72);
}

.package-price sup {
  position: relative;
  top: -0.65em;
  margin-right: 2px;
  font-size: 0.34em;
  letter-spacing: 0;
}

.package-period {
  margin: 10px 0 0;
  color: var(--ink-soft);
  font-size: 12px;
  font-weight: 900;
  letter-spacing: 0.13em;
  text-transform: uppercase;
}

.package-featured .package-period {
  color: rgba(23, 17, 14, 0.72);
}

.package-card ul {
  display: grid;
  gap: 12px;
  margin: 30px 0 32px;
  padding: 26px 0 0;
  list-style: none;
  border-top: 2px solid rgba(23, 17, 14, 0.18);
}

.package-card li {
  position: relative;
  padding-left: 24px;
  color: var(--ink-soft);
  font-size: 14px;
}

.package-featured li {
  color: rgba(23, 17, 14, 0.82);
}

.package-card li::before {
  content: "↳";
  position: absolute;
  left: 0;
  color: var(--orange-text);
  font-weight: 900;
}

.package-featured li::before {
  color: var(--ink);
}

.package-card .button {
  margin-top: auto;
}

.package-note {
  margin: 34px 0 0;
  text-align: center;
  color: var(--ink-soft);
  font-size: 15px;
}

.package-note a {
  color: var(--ink);
  font-weight: 900;
  text-decoration-color: var(--orange);
  text-decoration-thickness: 3px;
  text-underline-offset: 4px;
}

.reach {
  background: var(--cream);
}

.reach-card {
  display: grid;
  grid-template-columns: minmax(0, 0.85fr) minmax(0, 1.15fr);
  align-items: center;
  gap: 50px;
  overflow: hidden;
  padding: clamp(34px, 5vw, 68px);
  background: linear-gradient(135deg, #ffffff, #e9f7ff 47%, #e8ebff);
  border: 2px solid var(--ink);
  border-radius: var(--radius-lg);
  box-shadow: var(--shadow);
}

.reach-copy > p:not(.eyebrow) {
  max-width: 520px;
  margin: 24px 0 0;
  color: var(--ink-soft);
  font-size: 18px;
}

.reach-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin: 26px 0 0;
  padding: 0;
  list-style: none;
}

.reach-tags li {
  padding: 8px 12px;
  background: var(--white);
  border: 2px solid var(--ink);
  border-radius: 999px;
  font-size: 12px;
  font-weight: 900;
}

.map-wrap {
  position: relative;
  min-width: 0;
}

.map-wrap img {
  width: 100%;
  height: auto;
  image-rendering: pixelated;
  filter: drop-shadow(0 14px 18px rgba(23, 17, 14, 0.12));
}

.korea-pulse {
  position: absolute;
  top: 35%;
  right: 12.5%;
  display: grid;
  width: 34px;
  height: 34px;
  place-items: center;
  background: var(--orange);
  border: 3px solid var(--ink);
  border-radius: 50% 50% 50% 0;
  transform: rotate(-45deg);
  box-shadow: 4px 4px 0 var(--ink);
}

.korea-pulse i {
  width: 8px;
  height: 8px;
  background: var(--cream);
  border-radius: 50%;
}

.final-cta {
  padding-block: clamp(76px, 9vw, 126px);
  overflow: hidden;
  color: var(--white);
  background: var(--ink);
}

.final-cta-inner {
  display: block;
}

.cta-copy {
  max-width: 940px;
}

.cta-copy > p:not(.eyebrow) {
  max-width: 640px;
  margin: 26px 0 0;
  color: rgba(255, 255, 255, 0.74);
  font-size: 18px;
}

.cta-actions {
  margin-top: 30px;
}

.easy-world-strip {
  overflow: hidden;
  background: linear-gradient(90deg, #ecfdff, #fff3d5);
  border-top: 2px solid var(--ink);
}

.easy-world-strip img {
  width: 100%;
  min-width: 980px;
  height: auto;
  margin-left: 50%;
  image-rendering: pixelated;
  transform: translateX(-50%);
}

.site-footer {
  padding-block: 28px;
  color: rgba(255, 255, 255, 0.72);
  background: #0d0907;
  border-top: 1px solid rgba(255, 255, 255, 0.14);
}

.footer-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}

.brand-light {
  color: var(--white);
}

.footer-inner p {
  margin: 0;
  font-size: 13px;
}

@media (max-width: 980px) {
  .nav-links { display: none; }
  .hero-grid,
  .process-grid,
  .reach-card,
  .final-cta-inner {
    grid-template-columns: 1fr;
  }

  .hero-grid { gap: 52px; }
  .hero-copy { max-width: 780px; }
  .hero-visual { max-width: 630px; width: 100%; margin-inline: auto; }
  .hero-card { min-height: 560px; }
  .stats-grid { grid-template-columns: repeat(2, 1fr); }
  .stats-grid li:nth-child(2) { border-right: 0; }
  .stats-grid li:nth-child(-n + 2) { border-bottom: 2px solid var(--ink); }
  .section-heading { grid-template-columns: 1fr; gap: 22px; }
  .proof-inner { grid-template-columns: 1fr; gap: 20px; }
  .proof-title { max-width: none; }
  .proof-copy p { max-width: 560px; }
  .luma-profile-card { grid-template-columns: 1fr auto; }
  .luma-profile-card .button { grid-column: 1 / -1; justify-self: start; }
  .case-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .case-card:last-child { grid-column: 1 / -1; }
  .package-grid { grid-template-columns: 1fr; gap: 20px; }
  .package-featured { transform: none; }
  .package-card { max-width: 760px; width: 100%; margin-inline: auto; }
  .process-grid { gap: 50px; }
  .process-intro { max-width: 700px; }
  .reach-card { gap: 34px; }
  .map-wrap { max-width: 700px; }
  .final-cta-inner { display: block; }
}

@media (max-width: 680px) {
  .container { width: min(calc(100% - 40px), var(--container)); }
  .site-header { padding-block: 16px; }
  .brand-wordmark { width: 132px; }
  .nav { gap: 14px; }
  .nav .button { min-height: 40px; padding: 9px 12px; font-size: 12px; }
  .hero { padding: 104px 0 36px; }
  .hero-grid { gap: 34px; }
  .hero h1 { font-size: clamp(48px, 14vw, 68px); line-height: 0.96; }
  .hero-lead { margin-top: 18px; font-size: 16px; line-height: 1.5; }
  .audience-clarifier { margin-top: 14px; padding: 10px 12px; }
  .hero-actions { margin-top: 20px; }
  .hero-actions { flex-direction: column; }
  .hero-actions .button { width: 100%; }
  .hero-note { margin-top: 12px; font-size: 12px; }
  .hero-card { min-height: 400px; border-radius: 30px; }
  .hero-card img { right: 2%; width: min(88%, 350px); }
  .speech-chip { top: 22px; left: 20px; }
  .hero-tags { left: 18px; bottom: 18px; }
  .stats-wrap { margin-top: 46px; }
  .stats-grid { border-radius: 18px; }
  .stats-grid li { padding: 20px 16px; }
  .stats-grid strong { font-size: 34px; }
  .stats-grid span { font-size: 12px; }
  .audience-path { grid-template-columns: 1fr; }
  .audience-path li { display: grid; grid-template-columns: 110px 1fr; gap: 2px 14px; border-right: 0; border-bottom: 2px solid var(--ink); }
  .audience-path li:last-child { border-bottom: 0; }
  .audience-path small { grid-column: 2; }
  .section { padding-block: 78px; }
  .section-heading { margin-bottom: 34px; }
  .section-heading h2,
  .process h2,
  .reach h2,
  .final-cta h2 { font-size: clamp(42px, 12vw, 58px); }
  .section-heading > p { font-size: 16px; }
  .audience-clarifier { grid-template-columns: 1fr; }
  .solution-grid { grid-template-columns: 1fr; }
  .solution-card { min-height: 360px; padding: 24px; }
  .solution-card h3 { margin-top: 34px; }
  .solution-card img { width: 130px; }
  .proof-logos { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .proof-logo,
  .proof-logo-link { min-height: 64px; }
  .proof-logo-link { padding: 14px 18px; }
  .proof-logo:nth-child(3) { border-left: 0; }
  .proof-logo:nth-child(n + 3) { border-top: 1px solid rgba(255, 255, 255, 0.18); }
  .luma-profile-card { grid-template-columns: 1fr; gap: 20px; padding: 22px; }
  .luma-profile-card .button { grid-column: auto; width: 100%; }
  .case-grid { grid-template-columns: 1fr; }
  .case-card,
  .case-card:last-child { min-height: 360px; grid-column: auto; padding: 24px; }
  .process-steps li { grid-template-columns: 1fr; gap: 14px; padding: 20px; }
  .pricing-clarifier { grid-template-columns: 1fr; gap: 8px; margin-bottom: 38px; padding: 18px; }
  .package-card { padding: 24px; border-radius: 22px; }
  .package-price { margin-top: 34px; }
  .reach-card { width: min(calc(100% - 40px), var(--container)); padding: 28px 22px; border-radius: 28px; }
  .reach-copy > p:not(.eyebrow) { font-size: 16px; }
  .korea-pulse { width: 28px; height: 28px; }
  .final-cta { padding-block: 76px; }
  .cta-actions { flex-direction: column; }
  .cta-actions .button { width: 100%; }
  .easy-world-strip img { min-width: 760px; }
  .footer-inner { align-items: flex-start; flex-direction: column; }
}

@media (max-width: 380px) {
  .container { width: min(calc(100% - 32px), var(--container)); }
  .brand-wordmark { width: 118px; }
  .nav .button span { display: none; }
  .hero h1 { font-size: 49px; }
  .stats-grid { grid-template-columns: 1fr; }
  .stats-grid li,
  .stats-grid li:nth-child(2) { border-right: 0; border-bottom: 2px solid var(--ink); }
  .stats-grid li:last-child { border-bottom: 0; }
  .audience-path li { grid-template-columns: 1fr; }
  .audience-path small { grid-column: 1; }
  .reach-card { width: min(calc(100% - 32px), var(--container)); }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after {
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
    animation-duration: 0.01ms !important;
    animation-iteration-count: 1 !important;
  }
}
